If you’re a local business seeking to rank first online there is a lot more to after that it going to some $500 web designer or friend, throwing several paragraphs together and hoping people see your website and your offline business.
A small proportion of internet sites have no need to rank first on Google. But also for one other 97% of websites available attempting to sell online or market for your offline business, your website absolutely must rank on top of Google. AOL research shows a fall off in web traffic of 350% for every position on Google page rank.
So how can is it possible to make sure that your website gets ranked high in Google??
You will find literally hundreds of tens of thousands of website designers out there. Most do make stunningly beautiful and semi-functional web pages. The problem for local businesses is that probably the most beautiful, functional website on earth is practically completely useless if it doesn’t rank high for Google on the search terms that Local Biz Profit will sell your products or services.
Most companies can readily get to put 1 for their own company name, but unfortunately that’s usually where in actuality the search results start and end. A good thinking proactive SEO Web Design Company will ensure that your website or the web sites feature for not only your brand, but additionally your predominant products and services you are trying to sell.
Even smarter site designers will customize the internet design and SEO work so that you rank high for Google on a geo-targeted basis. This way as soon as your customers enter your products and services and in your town, your company won’t only show up first, but it’ll dominate most of the first page of Google.
A lot of web site designers that benefit the big Web Design companies are show ponies of the industry. They create beautiful looking sites that after put through to a projector look fantastic. The ridiculous thing is that a lot of small SEO Web Design Companies out rank the big players by more then 9-1 when it domes to ranking high for Google.
Why do most the big Web Design Companies rank poorly? It’s a quite simple answer. The big design companies use plenty of Flash, graphics and tables to really make the layout of their websites look pretty. The issue is Google doesn’t rank pretty sites. Google ranks functional and informative sites with proper SEO construction.
So what does Google try to find? The first things Google discusses are your domain name, your meta titles, descriptions and data, then the headings and then your keywords embedded in the text. The location of these keywords and the usage of keywords as anchor text for links is of paramount importance.